Its a great pleasure working with Jinal. Jinal is able to present amazing creative ideas and communicate benefits. Plus she is someone we can rely on. At C4E, she has successfully developed several ideas that have played important role in closing pitches. We highly recommend Jinal. She is a thorough professional and has always been successful in delivering the best.

Saurabh Garg, Partner, C4 Events

In the marketing fraternity, one word has been doing the rounds for quite some time now, “Innovation”. Thinking out of the box is what Jinal specialises in. We worked together on a client pitch and perspective she brings to the table is exceptionally clutter breaking. The best part about her ideation process is, that she doesn’t keep any constraints in mind, which is what lets the creativity flow. Of course execution is equally important, but new ways to gain visibility and attract traffic is what every client desires today, and if you follow her blog, you’ll know she’s one of the best there is out there.

Karan Thakur, CEO, The Design Factory

Jinal is a complete out of the box thinker. Passionate and driven marketer, can come up with some quick and creative ideas which not only helps create a lot of buzz but also drives business.

Ashwin Gouveia, Senior Manager- Product & Innovation

Jinal is very enthusiastic and has the energy of a child. She comes up with fantastic out-of-the box ideas and thinks 360. She is also very quick and gives you multiple options (which is the main complaint of clients that agencies and thinkers give very few options)

Rajesh Grover, Managing Director, Viscomm


Jinal is such a creative marketing individual. I approached her regarding marketing advice /suggestions/recommention for the complex motorbike industry. And she pulled through for us with an array of viral ideas for our motorbike dealership. We are currently slowly implementing her ideas and is seeing great results with her suggestion for making the store a local hotspot. I am so glad that i connected with you Jinal.

Kelesha Benjamin, #DigitalMarketing Evangelist specializing in the intersection of content and design #PPC Expert

Jinal comes across as an astute marketer. During my working association with her at Godrej, I found her to have tremendous eye for detail yet not losing the broader perspective of the job in hand. That is a rare quality. She exuded creative brilliance through various marketing activations which she conceptualized and implemented, with measurable impact. To me, she has a good strategic perspective coupled with efficient execution abilities. I wish her all the best!

Prashant Dhar, Head Marketing, Racold (Ariston) Thermo Ltd, Pune

I have known Jinal Shah since her days at Godrej Appliances as a mentor in her initial year and a colleague. Jinal is one of the most enthusiastic people I have met at work- always coming up with bright and innovative ideas to communicate and connect to the target audience, be it for a thematic or a tactical marketing cause. Working on simple but creative and effective ways of breaking market place clutter is her forte. I wish her the best in all future endeavors.

Swati Rathi, Senior GM, Marketing, Godrej Appliances

I have worked closely with Jinal for around 4 years in the washing machine category during which I found her to be extremely good at coming up with creative ideas for marketing.  Be it ATL or BTL, it was always something refreshingly new that she would come up with – and that worked really well for the brand in terms of brand health scores as well as sales nos. It was not always about spending heavily on ATL..there were a lot of cost-effective ideas she came up with for BTL activities. The washing machine category delivered a CAGR of 32% over a 4 year period – and I would give a substantial part of the credit for this to Jinal’s innovative marketing.

Mehernosh Subedar, Brand Head, Alfa & Aristocrat at VIP Industries Ltd.


Jinal Shah is very good at marketing and very creative person. She is great to work with, with her easy going and flexible nature. She can come up with very good ideas in short time. Also her ideas are usually out of the box and unique. She gives you loads of ideas whereas some agencies I have worked with do not give as many. I wish her all the best for all her future endeavors.

Chirag Shah, Owner, Citrus Bathrooms