Demonetisation was the only thing talked about across India in November-December, 2016. The brand that shares top of mind recall with ‘Demonetisation’ currently is ‘Paytm‘ digital wallet. There are many digital wallets in India but[…]
How to market the fact that Snapdeal mobile app is now available in 12 languages? Can the marketing be done in such a way that it continues to stay a trending topic? #SnapdealIn12Languages
Since CEAT is diligently trying to get a grip on the SUV Car tyre market in India, here are some ideas that could help it along in its journey
Shopping online is gaining traction in India. Global e-commerce leader Amazon entered India a little later than local players. So here are some clever marketing ideas to help it cover lost ground, especially in fashion section!